Write some timeless content. Don't choose topics that will soon be old and out of date. The goal is to have content that will deliver, even if it is over a year old. If your readers can still use your old content, then they'll definitely like your newer content.
Pay attention to the title tag on your page. It is imperative that you include keywords that relate to your site in your title tag. It should also describe your pages in a different manner than other sites do.
If you're stuck with your writing, try being controversial. Build some arguments by stirring the pot a bit. This may bring publicity as new readers link to your site. You should take some time and edit for quality content so your blog can be instantly revived, and you will increase your appearance of authority.
Those who succeed in article marketing do so by finding and cultivating their own personal voice and style with writing. If you want to build web traffic and online business, you cannot write in the dry style of academia and the corporate world. They bring a bit of themselves to everything they write, too.
Try to reduce the uninteresting articles that you write as the year goes on. When developing and training your writing voice, you can't completely control it. Boredom is one thing you just can't hide in your writing, nor something that the reader is not keenly aware of. Articles on subjects you do not find interesting will not have as much value for marketing as articles about things you are passionate about.
Be a leader, not a follower. Staying innovative gives you a leg up when it comes to marketing. The filters search engines use to detect duplicate content are continually getting smarter, so publishing only unique content will keep you on their good side.
As long as websites do not delete your article, they can be accessed indefinitely and help bring new traffic to your new site. You can also write articles which highlight other articles you've written to increase your followers and networking.
Your article should contain useful information. Visitors are reading your page so that they can gain some knowledge. Make sure to include many facts in your article. This helps the readers feel as though their time spent reading was worthwhile.
Promote your earlier articles in your more recent articles. As you are writing, include a link to one of your previous pieces in your current article. This is an accepted practice providing that you are linking to relevant information. Let other people know the value of your work!
As previously mentioned, writing articles isn't enough; you need readers for your content. Once you learn the best ways to get your content to the readers, it will get much easier for you. Use the advice featured above and before long, you should start to see an increase in your readership.